Natch Beaut

Natch Beaut
Natch Beaut made beauty fun in a way that most podcasts in the space never quite managed. Hosted by comedian Jackie Johnson, the show ran from 2017 to late 2022 and built a fiercely loyal following by treating beauty culture with genuine enthusiasm and zero pretension. Jackie's comedy background meant that interviews with makeup artists, brand founders, and celebrity guests felt more like hanging out than doing press -- she had a gift for getting people to relax and say interesting things. The show leaned heavily into cruelty-free products and clean beauty, but never in a preachy way. Jackie talked about her favorites with the kind of specific, personal detail that made recommendations actually useful -- not just "I love this serum" but why it worked for her skin, when she used it, and what she'd tried before that didn't cut it. Episodes also got personal, covering postpartum experiences, body image, and self-care rituals with the kind of openness that made listeners feel like part of a community rather than an audience. The show wrapped in December 2022 with a farewell episode, and Jackie later launched a new podcast called "Jackie's Hole." But the Natch Beaut archive -- 335 episodes with a remarkable 4.9-star rating from over 2,300 reviews -- remains one of the most entertaining beauty podcast catalogs out there. The comedy-meets-beauty angle still feels fresh, and the product recommendations hold up. If you want beauty content that makes you laugh out loud while actually learning something, the back catalog is absolutely worth exploring.

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