Designed by Wingnut Social | Interior Design Business
Darla Powell brings a dual perspective to Designed by Wingnut Social — she is both an interior designer and a digital marketing professional, which gives her a unique angle on how design businesses can grow their client base. With 472 episodes since 2018, the show has built one of the largest archives in the interior design podcast space. Weekly episodes cover a wide range of business topics: client acquisition, social media strategy, sourcing and procurement, contractor relationships, luxury brand positioning, and the nuts and bolts of running a design-build operation. Darla's interviewing style is direct and often funny, which keeps business-heavy topics from feeling dry. Her guests include firm owners at various stages, from solo designers just getting started to established studios managing large teams. Recent episodes have explored 3D rendering tools, the shift toward virtual design services, and how to handle scope creep without damaging client relationships. The show holds a 4.9-star rating from 243 reviews, with listeners frequently mentioning the practical, immediately applicable nature of the advice. Where it stands out from other business-focused design podcasts is the marketing emphasis — Darla understands how designers actually find and convert clients online, and she shares that knowledge freely.
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