Built by Discipline

Scott Schwertly has an unusually diverse resume. He founded Ethos3, a presentation design agency trusted by Fortune 500 executives. He launched Siren Pedals, a boutique guitar pedal company. He built GritBase, a mental performance coaching operation for hockey players. And he created Coelle, a guided intimacy app for couples. Built by Discipline is the podcast where all of those experiences converge into lessons about mindset, identity, and what it actually takes to lead. Scott holds an M.S. in Sport Psychology and an MBA, and he calls himself an Identity Architect -- someone who helps high-performers construct the mental framework they need to operate at their best. The show targets business leaders, athletes, creatives, and anyone who recognizes that real results start from within. Episodes cover topics like building belief systems that support performance, the difference between motivation and ritual, emotional control in leadership, morning routines that actually function under pressure, and how to step out of comfort zones without burning out. The production quality is solid, and Scott's background in presentations means he knows how to structure an argument and keep a listener engaged. There's a specificity to his advice that separates it from generic self-help content -- when he talks about mental toughness, he's drawing from coaching hockey players through high-pressure games and leading teams through product launches. If you're a driven professional or athlete looking for a show that connects sport psychology research with real-world business leadership, Built by Discipline offers a perspective you won't find on many other podcasts.