Founders

David Senra reads biographies so you don't have to. That's the simplest pitch, but it undersells what actually happens here. He'll spend weeks with a single book about someone like Edwin Land or Estée Lauder, pulling out the parts that actually matter — the weird obsessions, the near-bankruptcy moments, the decisions that looked insane at the time but turned out to be genius. What makes this different from a book summary podcast is that David genuinely cares. You can hear it. He gets fired up about a sentence Henry Ford wrote in 1922 and somehow makes you care about it too. He mispronounces names sometimes. He goes on tangents. He'll tell you flat out when he thinks a founder was wrong about something. It feels like getting a reading recommendation from your most well-read friend, the one who actually finishes books and remembers the good parts. The episodes run long — often 90 minutes or more — and they reward your attention. I've picked up business ideas from episodes about people I'd never heard of. The Jeff Bezos episodes are popular for a reason, but the lesser-known founders are where the real surprises hide. A soap company founder from the 1800s taught me more about marketing than most modern business books. Over 400 episodes now. The archive alone is worth more than most MBA reading lists. Start with whatever biography subject interests you. You'll end up buying the book anyway.